Employment, Career, Business Specialists - Article - Business
Employment, Career, Business Specialists - ABworkshops - Always Beneficial
After reading this article, check out my book, "Seize the Opportunity" for more marketing tips and techniques.

Take A Calculated Risk and SUCCEED
Too often we are afraid to venture out and take a chance. We hear that it is a cold, cruel world. We hear that the business world eats their young. And we are told that we would be fools to leave the cushy "get paid every month" job. And yeah, the grass is probably not very green on that side once you get there. Even though you yearn for the freedom of entrepreneurship, you dare not venture out.

But why not join the legions of successful people who have started very successful companies. The one thing that is clear is that all successful people, all successful companies have taken risks. They have all done things that they weren't too sure would succeed but they took a risk.

But let's be clear. When I say risk, I mean CALCULATED risk. We should never jump out of perfectly good plane without a parachute. So how do we position our risks to become "calculated"?

1. Research and knowledge. Decide what you want to do and learn how it fits in your life. Go online and visit related to your industry sites, general business sites (I love www.ideacafe.com), corporate information sites. Speak to those who are in your desired new business. Find a mentor – someone you can call at 3:00 in the morning.

2. Get your finances in order. Make sure that you have enough in your bank account to last at least six months and include an emergency fund. If this is not possible, establish a "quick fund" contact (friend, family, your dentist, a bank loan). Start accumulating supplies and equipment that you will need for your business. Look for bargains and discounts.

3. Develop a business plan before you start the business. Go online and get good business plan samples (or contact me). A good business plan asks hard questions that you must answer. When you have the answers to most, if not all, of the questions on your plan, you are ready to take that calculated risk and SUCCEED.
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